About Star PRISM
PRISM is a mobile application that brings TV viewership data at your fingertips. Viewership data across different sources can be explored and visualized through interactive dashboards. This drastically reduces the time to...
PRISM is a mobile application that brings TV viewership data at your fingertips. Viewership data across different sources can be explored and visualized through interactive dashboards. This drastically reduces the time to access data from hours to seconds.
PRISM will allow decision makers/business analysts to diagnose and explore viewership patterns leading to actionable insights. These insights will aid in quicker and better decision making.
Functionalities:
• Determine drivers of network / genre performance over different time periods.
• Analyze performance of Networks / Genres / Channels / Shows across TG’s and Markets.
• Identify top shows by genres
• Key metrics available: Network Share/ GRPs / Impressions / Watch time / Reach% / TSV
• Compare performances across multiple measurement sources
Features & Benefits:
• Reduced time to access data: from hours to seconds
• Vast breadth of data across hundreds of TG-Market combinations
• Integrated data across multiple source with Dynamic deep dives for diagnostics.
• Option to create bookmarks of any view with the applied filters
• Share screen with annotations via Whatsapp/ emails
• Options to visualize data in Portrait and Landscape views
• Push notifications for data refresh and reporting alerts
Jul 11, 2020
Version 1.16
Notification bug fix.
Previous Versions
Here you can find the changelog of Star PRISM since it was posted on our website on 2023-09-07 22:46:11.
The latest version is 1.16 and it was updated on 2024-04-22 14:55:33. See below the changes in each version.
Star PRISM version 1.16
Updated At: 2020-07-11
Changes: Jul 11, 2020
Version 1.16
Notification bug fix.
Disclaimer
Official App Store Link
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